International Campaign Manager, EMEA & APJ

September 11

Apply Now

Receive Emails with Similar Jobs

Rubrik, Inc.

WebsiteLinkedInAll Job Openings

As the pioneer in Zero Trust Data Security™, we enable cyber and operational resilience for enterprises and governments.

Ransomware Recovery • Cloud Data Management • Cyber Resiliency Solutions • Backup and Recovery • Ransomware Detection

1001 - 5000

Description

• Partner with global campaign architects to regionalize and implement demand generation campaigns tailored for EMEA and APJ markets, ensuring alignment with global strategies and objectives. • Partner with regional Field Marketing teams and Field CTOs to identify market-specific needs and create impactful, localized campaign activations. • Collaborate with regional digital marketing teams to refine and enhance campaign promotions, ensuring maximum reach and engagement. • Monitor, analyze, and report on the effectiveness of campaign activations, providing actionable insights to stakeholders for continuous improvement. • Adapt global campaign content and offers to resonate with key audiences in EMEA and APJ markets. • Own the end-to-end performance of campaigns, driving measurable impact on the demand funnel, from awareness to conversion. • Regularly iterate on marketing activations, utilizing data-driven insights to optimize for better outcomes.

Requirements

• Minimum of 8 years in demand generation, with a strong focus on integrated campaign management within an Enterprise B2B environment, preferably in cybersecurity. • Deep understanding of the demand generation mix, with a proven track record of driving lead and revenue growth through innovative campaigns. • Proficiency with marketing automation platforms such as Marketo, HubSpot, or Pardot, including setting up and optimizing workflows, lead scoring, and email marketing campaigns. • Strong experience in integrating and managing CRM systems like Salesforce, including building custom reports, dashboards, and leveraging CRM data for targeted campaign strategies. • Advanced skills in data visualization tools like Tableau, Power BI, or Google Data Studio to create compelling, easy-to-understand reports that communicate campaign performance to stakeholders. • Ability to design, execute, and analyze A/B tests and other experimentation methods to continuously improve campaign effectiveness. • Experience with CMS platforms like Adobe Experience Manager, including content updates, SEO optimization, and ensuring content aligns with campaign objectives. • Expertise in ABM strategies and tools (e.g., Demandbase, Engagio) to tailor campaigns to specific accounts or target markets, particularly in complex B2B environments. • Strong ability to manage and optimize campaign budgets, ensuring the best ROI while meeting strategic goals. Familiarity with financial tools or platforms that track budget allocation and spend is a plus. • Knowledge of global marketing compliance, including GDPR and other data privacy regulations, ensuring campaigns are legally compliant across all regions.