Marketing Program Manager Alliances.

August 18

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Rackspace Technology

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Realize the full value of the cloud.

IT as a Service • Multi-Cloud • Managed Hosting • Managed AWS/Azure/Google Cloud Platform/OpenStack/Alibaba • Managed Private Cloud for VMware/Microsoft/OpenStack

5001 - 10000

Description

• Responsible for developing and executing the EMEA Rackspace/Alliance marketing strategy and the planning, enabling, monitoring, and reporting of the collaborative marketing programs and campaigns designed to achieve mutual business objectives. • Provides clear visibility into marketing performance of alliance programs and campaigns and the key factors influencing those results, via a regular cadence of review. • Leads cross-functional working teams to gather inputs for planning and ongoing campaign strategies. • Delivers sales play campaigns, sales and partner enablement assets and partner programs in response to market drivers and business needs • Reviews and shares ongoing results, celebrating success and formulating corrective actions to address performance gaps as needed • Collaborates with product marketing, alliance managers, sales teams and the alliance partner marketing people to source campaign narratives, and messaging. • Aggregates and develops content aligned to campaign strategy to enable regional execution • Ownership and influence of EMEA budgets in partnership with regional marketing managers in-line with agreed regional marketing plans. • Ownership of EMEA alliance planning to set strategic direction, agree MDF contributions and ROI targets. • Tests new marketing initiatives to improve results.

Requirements

• Bachelor's degree in Marketing, Communications, or related field required. • Marketing professional with at least 5 years’ experience managing revenue-generating Marketing programs and strategies within the tech/cloud industry • Experience of Business to Business and Partner co-marketing is essential. • Ability to drive strategy and to lead initiatives on behalf of Rackspace and its Alliance Partnerships. • Demonstrable ability to deliver creative marketing campaigns and programs in an agile way, on budget and in line with business priorities. • Excellent knowledge of and demonstrable experience in marketing program management and the ability to make impactful decisions • Ability to work effectively in a fast-paced environment with the agility to respond to new and changing requirements based on both a dynamic market and company environment. • Highly motivated, self-driven, energetic individual who thrives in a fast-paced environment and has a start-up mentality. • Strong interpersonal skills with the ability to establish positive relationships with team members and senior stakeholders • Proven ability to work cross-functionally with multiple stakeholders to debate, agree and drive positive outcomes for all • Ability to handle multiple projects simultaneously, prioritizing workloads to meet competing deadlines. • Ability to make appropriate decisions considering the relative costs and benefits of potential actions and propose recommendations. To detect patterns, draw conclusions, and present conclusions to internal stakeholders. • Strong written, verbal communication and presentation skills.