Marketing Manager

September 7

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GDS Group

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We equip senior leaders to deliver complex digital transformation projects at pace.

Summits • Research • Online Media • Virtual • Events

501 - 1000

Description

• Demand generation campaign: Devise campaigns and craft content to support demand generation campaign activity across multiple channels, ensuring consistent messaging and brand identity. • Content strategy execution: In collaboration with key stakeholders, execute comprehensive content marketing strategies that align with our business objectives and effectively target our audience, resulting in increased engagement and conversions. • Diverse content creation: Create high-quality content across various formats, including articles, blog posts, whitepapers, videos, infographics, and more. This content should cater to an international and diverse audience, resonating with various segments. • SEO mastery: Develop and optimise SEO strategies that significantly increase organic traffic and enhance our search engine rankings, driving greater visibility and engagement. • Sales enablement: Collaborate with cross-functional teams to equip the sales team with the necessary content and tools that enhance their effectiveness in closing deals. • Performance-driven: Continuously monitor and analyse performance metrics, making data-driven decisions to enhance marketing activity and improve ROI. • Data-driven insights: Craft insight-led content leveraging credible data sources (including our own data) to educate and engage our audience effectively. • Creativity: Infuse creativity into all content development, ensuring that our materials stand out in the market and capture our audience's attention. • Industry leadership: Stay current with industry trends and best practices in our industry, content marketing, and digital marketing, positioning GDS Group as a thought leader in the field.

Requirements

Benefits

• 25 days holiday plus bank holidays • Company pension • Cycle to work scheme • Access to employee health and well-being session, free to all staff, along with enrolment in our Employee Assistance Program (EAP). • Exceptional career progression as we look to build on our growth over the next few years.