Marketing Intelligence (Datorama) Specialist

August 1

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💰 $55M Series E on 2019-03

Description

• The Marketing Intelligence (Datorama) Specialist will play a critical role in leveraging the Datorama platform to enhance our marketing analytics capabilities • You will be responsible for the integration, analysis, and visualization of data to support our marketing strategies and drive informed decision-making across the organization • Integrate various data sources (CRM, web analytics, social media, advertising platforms) into Datorama • Implement and maintain data governance policies to ensure data accuracy, consistency, and reliability • Develop and maintain ETL processes within Datorama • Design and build interactive dashboards and reports in Datorama • Visualize key marketing metrics and KPIs to provide actionable insights • Customize dashboards to meet the needs of different stakeholders • Monitor and optimize the performance of dashboards and data processes • Conduct in-depth data analysis to identify trends, opportunities, and areas for improvement • Collaborate with marketing teams to understand business goals and translate them into data requirements • Provide data-driven recommendations to optimize marketing performance • Serve as the Datorama subject-matter-expert within the organization • Troubleshoot and resolve technical issues related to data integration and visualization • Stay up-to-date with the latest Datorama features and best practices • Maintain thorough documentation of processes, methodologies, and workflows • Work closely with cross-functional teams including Marketing, IT, and Sales • Communicate complex data insights in a clear and actionable manner • Train and support team members on the use of Datorama • Effectively manage relationships with stakeholders to ensure their data needs are met

Requirements

• Bachelor’s degree in Marketing, Data Science, Business Analytics, Computer Science, or a related field • 3+ years of experience in marketing analytics, data integration, and visualization • Proven experience with Datorama is essential • Strong proficiency in Datorama, including data modelling, ETL processes, and dashboard creation • Experience with other analytics and visualization tools (e.g., Google Analytics, Looker, Power BI) • Proficiency in SQL and other programming languages (e.g., Python) for data manipulation and analysis • Excellent analytical skills with a strong attention to detail • Ability to interpret complex data sets and translate them into actionable insights • Comprehensive problem-solving skills and the ability to troubleshoot technical issues • Effective communication skills, both written and verbal • Ability to work effectively in a collaborative team environment • Great organizational skills and the ability to manage multiple projects simultaneously

Benefits

• A range of flexible working options to dedicate time to what matters to you • Competitive compensation package + bonus • 28 days holiday plus two (paid) volunteering days a year to spend your time giving back to the causes that matter to you and your community • Rich learning and development opportunities supported through the Trustpilot Academy, LinkedIn Learning and Blinkist • Pension and life insurance Health cash plan, online GP, 24/7 Employee Assistance Plan • Full access to Headspace, a popular mindfulness app to promote positive mental health • Paid parental leave • Season ticket loan and a cycle to work scheme • Central office location complete with all the snacks and refreshments you can ask for • Regular opportunities to connect and get to know your fellow Trusties, including company-wide celebrations and events, ERG activities and team socials • Access to over 4,000 deals and discounts on things like travel, electronics, fashion, fitness, cinema discounts and more