Web3 Marketing Manager
July 31
🏢 In-office - London
Description
• Developing and implementing comprehensive marketing strategies for Web3 products • Managing and optimising digital marketing campaigns across various channels including social media, email, and content marketing • Collaborating with product and engineering teams to align marketing efforts with product launches and updates • Conducting market research to identify trends, opportunities, and competitive landscape • Creating and managing content that resonates with our target audience, including blog posts, whitepapers, and case studies • Building and nurturing relationships with key influencers and partners in the Web3 space • Analysing and reporting on the performance of marketing campaigns, using data to drive continuous improvement • Organising and participating in industry events, webinars, and conferences to promote our brand • Developing and managing the marketing budget, ensuring efficient allocation of resources • Implementing SEO best practices to improve organic search rankings • Utilising analytics tools to track user behaviour and campaign effectiveness • Coordinating with the community management team to engage with users and gather feedback • Developing and executing PR strategies to enhance brand reputation • Staying up-to-date with the latest trends and developments in the Web3 and blockchain space
Requirements
• Deep understanding of blockchain technology, decentralised applications (dApps), and the Web3 ecosystem • Proven track record of managing successful marketing campaigns in the tech industry • Strong strategic thinking and creative skills • Excellent collaboration skills to work with cross-functional teams including product, engineering, and community management • Ability to create and manage engaging content • Experience with digital marketing channels such as social media, email, and content marketing • Familiarity with SEO best practices and analytics tools • Strong relationship-building skills with key influencers and partners in the Web3 space. • Effective budget management skills • Up-to-date with the latest trends and developments in the Web3 and blockchain space
Benefits
• Generous LTIP tez token scheme • Flexible hours and a hybrid working environment; work from home and our dog-friendly office in Soho with access to an onsite gym and media room • Lunch delivered daily in the office (Dishoom, Honi Poke, Salad Kitchen - you name it, we’ve tried it!) • Commuter costs reimbursed (up to a gross contribution of £2,700 per annum) • 20 day working abroad policy • Enhanced parental & adoption leave to support you in your journey through parenthood • We’ll double match your pension contribution (allowing you to contribute up to 5% of your gross salary, with us contributing up to 10%) • Private medical and travel insurance with AXA from day one, inclusive of mental health support • Learning and development initiatives to empower you in your career • Comprehensive life assurance policy of 5x your base salary to provide you and your loved ones with peace of mind
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