Growth Marketing Manager
21 hours ago
🏢 In-office - London
Description
• Maximise Marketing Qualified Leads (MQLs) from organic & social channels, events and other campaigns. • Improve the conversion rates of MQLs to actual active users. • Plan and ensure the success of sales & marketing events (trade shows, conferences, marketing events, webinars, personalised networking events, etc). • Build and Execute a B2B Content Marketing Plan in collaboration with internal stakeholders and agencies (e.g blog, newsletter, social media,…). • Collaborate closely with our Product team on Product Marketing Initiatives. • Analyse and Identify CFO-Focused Communities. • Develop Account-Based Marketing (ABM) Strategies. • Develop Strategic Partnerships and Alliances (e.g influencers). • Optimise Customer Journey Mapping.
Requirements
• Proven experience in Growth Marketing with real examples of pipeline growth and lead generation. • Experience planning and delivering successful Sales & Marketing events and campaigns. • Analytical mindset and experience with data analysis tools (e.g Omni, spreadsheets,…). • Proven experience producing engaging marketing content and using visual tools (e.g. Canva). • Experience working closely with product management and design teams on self-serve user journey mapping. • Experience leading self-serve launches and communication. • Experience using email marketing tools (e.g. Customer.io, Salesforce, Hubspot,…) • Recognised by your colleagues as being excellent at your job and someone that people want to work with. • Curious and passionate about your work. • Clear communication (in English) and ability to work well with others in a distributed team. • Based and authorised to work in London, UK.
Benefits
• Holidays: 34 days p.a. (including the days between Christmas & New Year and Public Holidays). • Pension Contributions. • Location: In-Office - London (UK) - with flexibility to work from home.
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