PingPong Digital
Award-winning Chinese marketing agency
Social Media • Weibo ads • Social Media Management • Social Media Marketing • Chinese Marketing
11 - 50
Account Manager
2 days ago
🔄 Hybrid – London
PingPong Digital
Award-winning Chinese marketing agency
Social Media • Weibo ads • Social Media Management • Social Media Marketing • Chinese Marketing
11 - 50
Description
• Develop and maintain robust relationships with clients, particularly higher education institutions and student-focused organisations, to ensure their expectations are consistently met or exceeded. • Create and execute bespoke digital marketing strategies that align with the specific goals of each client, with a keen understanding of the unique challenges and opportunities in marketing to students and the academic community. • Collaborate with sales and creative teams to prepare compelling proposals and presentations that effectively communicate the value of our services. • Monitor and analyse the performance of campaigns, leveraging data to drive recommendations for enhancement and optimisation. • Deliver timely and precise reporting of campaign outcomes to both clients and internal stakeholders. • Stay informed of the latest trends and developments within the Chinese digital marketing and higher education landscapes to foster growth and innovation within your accounts. • Actively participate in client meetings and presentations, ensuring clear and impactful communication. • Identify and capitalise on opportunities for account growth and expansion.
Requirements
• Bachelor’s degree in Marketing, Business, or a related field. • At least 3 years of experience in account management or client services, ideally within a digital marketing agency environment or an education agency. • Deep understanding of the Chinese digital marketing landscape, including proficiency with social media, search engines, and e-commerce platforms. • Proven ability to develop and implement successful digital marketing strategies, especially tailored to the needs of higher education clients. • Strong experience working with various stakeholders in the education sector, including faculty, administrators, and marketing teams. • Excellent communication and interpersonal skills, with a high proficiency in both English and Mandarin preferred. • Capability to manage multiple projects in a dynamic, fast-paced environment. • Strong analytical and problem-solving abilities, with a rigorous approach to data driven decision making.
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