Lyst
Your career in fashion technology starts here
Ecommerce • Fashion Data • Fashion Retail • Software Engineering • Product
51 - 200
Director of Performance Marketing
August 3
🔄 Hybrid – London
Lyst
Your career in fashion technology starts here
Ecommerce • Fashion Data • Fashion Retail • Software Engineering • Product
51 - 200
Description
• Lyst is a global Fashion Tech company and premium shopping app • Looking for a Director of Performance Marketing to lead a high performing team • Responsible for delivering strategies to grow revenue across channels and markets
Requirements
• Lead a multi-disciplined marketing team of 6+ marketing specialists organised into 3 key areas, driving traffic to Lyst website and app • Ultimately responsible for driving growth from new and existing marketing channels (Search, Shopping, Affiliate, Remarketing, Display, Social, App Installs and Experiments) • Ahead of shifts in the industry and understand the market, through quantitative and qualitative analysis • Ensure your team has a clear mission, and everyone in your team understands how their collective impact helps Lyst achieve its growth mission • Make fast decisions, lead by example, be self-motivated, own failures and need minimal support to achieve your goals • Comfortable working with Product Managers and engineers • Support senior leaders across the business to create alignment across teams to maximise performance
Benefits
• Comprehensive experience in digital marketing, solid experience in a management or leadership role • Strong track record of multi channel campaign management and optimisation decisions, executing strategies to show continuous growth • Worked on multi-million dollar budgets and large scale campaigns • Comfortable with conversing with different disciplines; Engineering, Product, Finance & Partnerships • Concrete experience working across Google Shopping and App acquisition focused marketing campaigns • Highly analytical and understands attribution in depth • Have an all round marketing, industry knowledge and commercial understanding • Have worked in an environment which is fast paced and performance focused • Proven ability to continuously communicate/influence longer term strategy with peers and leadership is crucial • Built and developed multiple teams with different performance objectives/key results simultaneously
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