Product Marketing Lead, EMEA

August 24

Apply Now

Receive Emails with Similar Jobs

Vanta

WebsiteLinkedInAll Job Openings

Vanta is the leading trust management platform that helps simplify & centralize security for organizations of all sizes.

SOC 2 • ISO 27001 • HIPAA • PCI • GDPR

201 - 500

💰 $40M Series B on 2022-10

Description

• Define and manage go-to-market (GTM) strategy for Vanta’s business in EMEA tailored to the unique opportunities across the EMEA region • Develop tailored messaging and positioning for EMEA based on market research and customer insights • Partner with our EMEA growth team on the development and execution of targeted marketing campaigns, including tailored messaging and content that effectively engage local audiences and drive business objectives • Plan and execute large product launches (including GTM enablement of sales and customer success), report back on performance, and optimize our launch processes for scale • Author compelling content for each stage of the customer journey, from blog posts to sales collateral • Talk regularly to Vanta’s customers, analyze your own data, and understand our competitive landscape to help shape the product strategy and roadmap and inform Vanta’s overall EMEA marketing strategy • Partner closely with the EMEA team at Vanta – including demand gen, sales, customer success, and product—to help achieve our objectives in the market • Refine Vanta’s pricing and packaging based on deep insights around the market, our product value, and customer needs in partnership with finance, operations, product, sales, and customer success • Be a strong customer champion, creative marketer, and problem solver

Requirements

• Have 7+ years of Product Marketing experience, with an emphasis on B2B SaaS • Have a deep empathy for users and an ability to adapt communication to best reach, engage and differentiate Vanta to your audience • Enjoy working with data and pairing those quantitative conclusions with the qualitative conversations you have with users • Find delight in understanding how things work and then explaining your newfound knowledge to others • Must be based on London or Dublin

Benefits

• Industry-competitive salary and equity • 100% covered medical, dental, and vision benefits with dependents coverage • 16 weeks paid parental leave for all new parents (birthing, non-birthing, and adoptive) • Health & wellness stipend • Remote workspace stipend • Pension matching • 25 days of PTO per year and unlimited sick time • 8 company paid holidays • Virtual team building activities, lunch and learns, and other company-wide events! • Internet and cellphone stipend • Commuter benefits, including bike to work scheme and tax commuter ticket scheme • 10 company paid holidays