Data Analyst

August 13

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IPG Mediabrands

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IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG)$1. .$1

Media Planning & Buying • Automation & Programmatic • Digital Media • Branded Content • Media Barter

10,000+

Description

• We are looking for a candidate that is up for a new challenge and can hit the ground running within our fast-paced, but agile agency environment. • The ideal candidate is willing to learn and have an interest in developing new ways to solve complex problems alongside our data science and engineering functions. • Take ownership of analytical output across a range of clients and provide account teams with useful insights and recommendations to drive client success. • Use your analytical mindset to solve ad hoc analytical requests as they arise. For example, media budget optimisation or forecasting KPIs. • Support the team with building marketing-mix models and delivering key insights such as return on investment. • Design and support the execution of test and learn programmes that deliver incremental value for our clients in the retail and travel sectors. • Create PowerPoint presentations and Power BI visualisations for internal stakeholders and clients, as required. • Utilise coding skills to streamline processes and drive efficiency gains across all project stages.

Requirements

• 1-2 years of experience working in marketing analytics or a related analytical field in another sector • Degree educated in a quantitative subject such as Mathematics, Statistics, Economics or other applied Social Sciences • Data manipulation using Python or other coding language • Experience with Databricks desirable, but not essential. • Ability to build dashboards in Power BI and/or other tools such as Tableau • Marketing-mix modelling experience is desirable, but not essential • Experience working with data and deploying statistical techniques such as regression, A/B tests and/or other test and learn techniques is desirable but not essential • A clear communicator with confidence to explain complex analysis to a non-technical audience • Willing to work alone and in project teams but is a self-starter

Benefits

• Flexi–leave, with 25 days annual leave to be taken as minimum. In addition to your holiday entitlement, the office usually closes between Christmas & New Year • Free breakfast and free lunch • Early finish Fridays • Core Hours (Mon-Thurs, flexible start/finish times) • Retail discounts • Wellbeing programme • Interest free season ticket loan • Paid time off for Volunteering • Group Income Protection • Life Assurance • Private Medical Insurance or Health Cash Plan (dependent on level) • Group Personal Pension Plan with matched contributions from 3-6% • Generous Parental Leave & Pay • Independent mortgage advice • Financial education • Employee Assistance Programme • Free eye tests • Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more!