Partner Marketing Manager

June 3

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Fnatic

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Leading esports performance.

Professional Gaming • Marketing • eCommerce • Computer Hardware • Apparel

51 - 200

Description

• Ideate, plan and project manage partner marketing activations, ensuring campaigns both deliver on our brand promise and the goals of our partners • Build a deep understanding of our partner brands, working closely with the relevant Partner Success Manager to create moments that feel organic to Fnatic and the partner • Understand fully the platforms available within Fnatic to activate marketing campaigns and leverage them to execute tailor made campaign roll-outs • Provide clear briefs to Fnatic's Content/Studios function for creation of campaign assets and their distribution • Work closely with marketing colleagues on campaign execution, storytelling and audience targeting to deliver optimal impact • Support delivery of activations, ensuring marketing plans are followed to maximise campaign engagement • Drive growth of our partner relationships by proposing upsell ideas/opportunities outside of existing contractual deliverables • Regularly communicate progress to the Partner Success team on key tasks, mission critical updates, as well as potential obstacles you might be encountering • Conduct brand and market research, and seek to understand fan sentiment and trends • Be data led, leading on campaign performance monitoring and post-analysis, and ensure learnings are reflected in future planning • Support B2B event planning and execution as required, and represent the Fnatic brand in person • Utilise your knowledge of Fnatic and the industry to contribute to new business pitch ideation sessions • Accurately forecast marketing costs, owning campaign ROI reporting and spend management • Lead ad-hoc marketing projects as defined by your manager

Requirements

• Track record of memorable marketing activations for a youth-focused brand • Knack for understanding motivations of partner brands and supporting intuition with data that resonates • An innovative and creative mindset, with a healthy respect for data and insights • Comfort in things moving fast, and making things happen • Experience in executing marketing activity in multiple international markets • Knowledge of marketing best-practice and regulations • Understanding of youth culture and trends in media consumption • Resourceful mindset and ability to do a lot with a little when necessary • Excellent written and verbal communication in English, other languages desirable

Benefits

• The chance to learn from an ambitious and super creative team, and enjoy the buzz of our fast-paced business • Hybrid onsite/remote work policy • Private medical insurance (Vitality) • Employee Assistance Programme (Health Assured) • Enhanced parental leave policy • Eyecare vouchers • Cycle to work scheme • Self-development book requests for the Fnatic Library • Fnatic shop staff discount • Fruit, drinks and snacks available daily in the office • Regular lunch clubs, office drinks and other social activities