Warm Street
A next generation social agency driving business growth through music and culture.
brand strategy • campaign strategy • social strategy • always on socials • paid social
11 - 50
Freelance Senior Paid Media Strategist / Specialist
April 5
🏢 In-office - London
Warm Street
A next generation social agency driving business growth through music and culture.
brand strategy • campaign strategy • social strategy • always on socials • paid social
11 - 50
Description
• Knowledgeable in planning, developing and implementing paid media strategy • Responsible for building paid strategic work for set clients • Leading on client reports, benchmarking and setting KPIs • Using data to join the dots between content, customer engagement, and brand performance • Managing multiple paid media accounts on various platforms • Developing goals and lead targets for each brand • Monitoring, tracking, and evaluating campaign performance analytics • Setting up reporting framework & dashboard • Adept at A/B testing content formats and messaging • Confidently presenting insights to clients and the internal team • Understanding e-commerce and leveraging it to drive sales • Involvement in the strategic refresh of the social strategy with relevant data
Requirements
• Paid social strategy agency experience essential • 8+ years of overall experience within paid strategy, campaign development, and roll outs • Must have an interest and deep understanding of music, culture, and digital/social • Must be data driven • Up-to-date with all social media best practices, formats, channels, and technology • Track record of data and insights-driven strategy setting • Exceptional problem-solving and decision-making skills • Detailed understanding of social analytical tools • Networked within the social media industry • Growth mindset
Benefits
• Freelance role • Working with a next generation social agency • Flexible location with 1 day in office • Working in a music and culture driven environment
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