Social Media Associate (London)

August 15

🔄 Hybrid – London

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Logo of The Athletic

The Athletic

Here for every sports story that matters.

501 - 1000

Description

• Execute basic functions of social strategy, which include: curation of social, distribution of articles, podcasts, live blogs, and video to relevant platforms on an ongoing basis. • Execute day-to-day social strategy which includes covering breaking news, major moments and live games on a variety of platforms. • Work with editors to develop copy and visual assets to amplify top content (stories, videos, podcasts). • Work closely with the US social team to ensure comprehensive coverage across all accounts and platforms. • Identify and surface trending storylines to our newsroom. • Use templates to produce creative assets (design, video) for social platforms that fit within our brand guidelines. • Assist in gathering insights and learnings through ongoing social testing and tracking, analysing what’s working and what’s not to enable us to continually develop and improve our output.

Requirements

• 1 to 3 years experience in social media, digital marketing, or similar. • Creativity to engage a passionate audience of sports fans. • A positive attitude and a willingness to learn and develop. • Required: demonstrable interest and working knowledge of major sports, with particular focus on Premier League, European football & US sports (NFL, NBA, MLB & NHL). • Required: demonstrated platform fluency on X (formerly Twitter), Instagram & Facebook in business/professional applications,plus adaptability to onboard new platforms. • Required: experience managing multiple social channels. • Required: strong writing skills with a keen eye for detail, grammar & punctuation. • Required: excellent communicator and collaborator. • Required: flexibility in terms of schedule (regular weekends, evenings, holidays). • Required: ability to work in a fast-paced news environment, processing relevant information from multiple departments. • Required: ability to understand cross-department goals and achieve buy-in through influence, setting coverage plans on daily, weekly, monthly and quarterly timeline. • Preferred: analytical mindset with understanding of key social growth & engagement metrics. • Preferred: basic knowledge of data analytics in order to understand and track KPIs. • Preferred: basic photo and video editing skills.

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