Marketing Manager

Yesterday

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ScaleXP

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Automating metrics and streamlining financial processes by connecting to Xero, QuickBooks, Sage, HubSpot & more.

Metric & KPI reporting tool • Facilitates data driven decisions • Cloud based software tool • High growth companies • Designed for equity and venture funded companies

2 - 10

💰 Series A on 2022-09

Description

• Responsible for a wide range of marketing activities, • Create & execute inbound marketing campaigns, • Drive inbound enquiries through organic SEO, app store listings, content marketing, and social media, • Test and scale paid channels including paid search, • Optimise and scale email outreach campaigns, • Craft a content strategy targeting all stages of the buyer's journey, • Report on campaign performance using analytics tools, • Improve and manage the company’s website, optimising to educate the market and convert leads.

Requirements

• 3 to 5 years experience in B2B marketing, • Expertise in inbound marketing campaigns, • In-depth knowledge of SEM, both organic and paid, • Prior experience marketing to the accounting and bookkeeping channel, • Expertise in website conversion optimisation, • Exposure to email marketing, both outbound and lead nurture, • Data oriented, fluency using analytics, • Ability to collaborate on financial content, • Native English speaker, strong written communication, • Motivated, organised, and ability to think both analytically and creatively, • Proactive, self-starter approach, • Experience working in a fast paced environment, with a strong understanding of how to iterate quickly.

Benefits

• Opportunity to join an amazing and committed team, • Potential to have huge impact on thousands of companies across the UK, • Hybrid working, • Competitive salary, • Generous package of stock options, • Flexible working hours, from 25 - 40 hours per week; you set the schedule.