Monzo Bank
We're a bank that lives on your phone, on a mission to make money work for everyone.
Digital Retail Bank • Fintech • digital banking • smartphone
1001 - 5000
Marketing Lead, Ireland
15 hours ago
🏢 In-office - London
Monzo Bank
We're a bank that lives on your phone, on a mission to make money work for everyone.
Digital Retail Bank • Fintech • digital banking • smartphone
1001 - 5000
Description
•As the Marketing Lead for the new market launches, shaping Monzo's presence outside of the UK. •Responsible for crafting and executing innovative marketing strategies that resonate with local consumers and businesses. •Develop and execute a comprehensive Go-to-Market Launch Strategy tailored for each new market. •Aggregate trends, customer feedback and market insights into clearly defined positioning. •Navigate the regulatory landscape in each market, starting with Ireland. •Oversee media relations and communication strategies to build brand awareness. •Develop and implement integrated marketing plans across multiple channels. •Interface with senior stakeholders to align marketing efforts with overall business objectives. •Uphold Monzo's brand identity and values while adapting to the nuances of the Irish market. •Ensure all marketing activities comply with relevant regulatory requirements. •Work with data teams to report frequently on key metrics.
Requirements
•Experienced and strategic marketer with a track record of success in launching and scaling brands (preferably consumer brands) in Ireland. •It is a plus if you can demonstrate experience of taking a brand from another jurisdiction and localising it for the Irish market. •Strong understanding of product marketing, growth strategies, and regulatory environments. •Ability to thrive in a fast-paced, startup environment and is happy to operate at all levers. •Excellent communication skills with the ability to influence and manage senior stakeholders. •Passionate about Monzo's mission and committed to delivering exceptional results. •Are willing to travel. We foresee this role will have travel to/from EU and the UK
Benefits
•€90,000 - €120,000 ➕ stock options •We can sponsor visas •This role will be located remotely within Ireland •We offer flexible working hours and trust you to work enough hours to do your job well, at times that suit you and your team. •Learning budget of £1,000 a year for books, training courses and conferences •And much more, see our full list of benefits here
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