Leapwork
Test automation that works for and with people. Imagine that.
Test Automation • Automation • Web Automation • Citrix Automation • Desktop Automation
201 - 500
Technical Product Marketing Manager
September 12
🏢 In-office - London
Leapwork
Test automation that works for and with people. Imagine that.
Test Automation • Automation • Web Automation • Citrix Automation • Desktop Automation
201 - 500
Description
• Produce creative moments – for example, demo videos, partnered with technical Product Managers, that capture the hearts and minds of Software Testing Leaders and convince them to try our platform • Help drive the full cycle of product marketing, from informing product strategy to building Go-To-Market (GTM) strategies, creating major launch moments to driving long-term adoption for our core platform • Develop product positioning and messaging informed by user research, competitive research, and a real understanding of how our most technical products actually work • Become one of the biggest advocates for customer experience—advocating for existing and prospective users. • Keep a pulse on our competitive landscape (including building software from scratch) and become the go-to expert for your audience to help shape the product roadmap and strategy. • Work closely with a range of cross-functional teams—Product Managers, Engineering, Sales, Design, PR, and the rest of the Marketing Org to develop GTM strategy and drive launches for our products. • Collaborate with our GTM enablement teams to create a cohesive and clear message for developers, whether they're browsing our website or getting a product demo.
Requirements
• 5+ years experience in either a Technical Product Marketing or Technical/Sales Engineering role • Experience marketing highly technical products and technical fluency. You’re passionate about technology, how things work, and breaking down technical concepts in ways that everyday people can understand. • Data-oriented curiosity—you have a track record of digging into the data and qualitative customer insights to drive decisions forward • A degree in Computer Science, Engineering, Maths or a Technical field • Excellent written and verbal communication, with experience writing for technical audiences • Excellent project management skills, with an uncanny ability to keep multiple work streams and cross-functional partners and vendors in sync around timelines • Strong sense of curiosity and first principles thinking—bring your intuition, but leave behind any playbooks
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