Marketing Copywriter FTC - 6 Months (JR101001)

August 15

🔄 Hybrid – London

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Logo of Clarion Events

Clarion Events

Clarion is one of the world’s leading events organisers, we produce and deliver innovative and market-leading events.

501 - 1000

Description

• Develop and execute targeted email marketing campaigns and copy for various customer groups across core brands, products, and services. • Craft clear, engaging, and persuasive copy for emails, newsletters, and other related content, ensuring alignment with brand messaging. • Maintain and advise on the brand's tone of voice across all campaign content, ensuring consistency with target market expectations. • Use data-driven insights to segment audiences and personalise email content to enhance engagement and conversion rates. • Build and manage email templates within D365, ensuring consistency and adherence to brand guidelines. • Conduct A/B testing on email campaigns to identify successful strategies and improve performance metrics. • Evaluate the performance of email campaigns, providing actionable insights and recommendations for optimisation. • Ensure all email marketing activities comply with GDPR regulations and industry best practices.

Requirements

• Exceptional Writing Skills: Possess strong written communication skills with flawless spelling and grammar. • Email Marketing Knowledge: Have an in-depth understanding of email marketing strategies, best practices, and deliverability. • Analytical Ability: Demonstrate strong analytical skills to interpret data and drive continuous improvement in email performance. • Collaboration: Ability to work collaboratively with internal stakeholders, including Marketing Operations, Events Marketing, and Content Marketing teams. • Project Management: Exhibit strong organisational skills with the capability to manage multiple projects and meet deadlines. • Proficiency in Technology: Proficient in marketing automation technology and familiar with analytical and database tools. • Creativity: Ability to think creatively and generate innovative ideas. • Attention to Detail: Strong attention to detail and a commitment to excellence in all deliverables.

Benefits

• 25 days’ holiday plus bank holidays • End of year wellbeing shutdown (closed for the last week of the year) • Celebration day off (e.g. birthday, Diwali, Eid, etc) • Summer Hours in August (3pm finish on Fridays) • Helping Our World (HOW) Days – one paid day per quarter to carry out charity work • Pension Scheme • Private Medical Insurance • Health Cash Plan • Wellbeing Library (MYNDUP) • Mentoring Programme • Subsidised Café • Season Ticket Loan • Cycle to Work Schemes • Free on-site gym and shower facilities • Free eyesight tests • Free flu vaccination – offered on site once a year for all employees

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